Privacy policy

Little Horizons is a game for iPhone and Android made by the Little Horizons team ("we"). This policy explains what the game collects, why, and the choices you have. The short version: there's no sign-in, we never ask for your name, email or location, and your town lives on your phone.

What stays on your phone

Your town, your settings and the cosmetics and perks you own are saved on your phone. If your phone's own backup is switched on (Google's backup on Android, iCloud Backup on iPhone), your phone may include the game in that backup under your Google or Apple account. We can't see those backups.

Reminders, such as "your upgrade is ready", are scheduled on your phone. They don't come from our server, and you can turn them off in the game's Settings or your phone's settings.

Play data, if you agree

The first time you play, the game asks whether you'd like to share anonymous play data. If you say yes, it sends us:

• a random ID made on your phone, which isn't linked to your name, account or advertising ID;
• your phone's model, its operating system version and the game's version;
• how you play: when you play and for how long, how far your town has got, the quests and gifts you collect, and the ads you watch and purchases you make in the game;
• error reports when something goes wrong in the game.

We use this only to understand how the game is played, to fix problems and to balance the game. If you also switch on "Detailed play data" in Settings, the game sends every building and road you place and copies of your town, so we can replay how a town grew. This is off unless you switch it on (it's on in test versions).

You can switch sharing off at any time in Settings, Privacy.

Purchases

Purchases are made through the App Store or Google Play, who handle your payment. We never see your card or payment details. To check a purchase is real before giving it, our server sends its receipt to Apple or Google and keeps a record of the transaction (its ID, the product, the date and the random ID above), so a purchase can be restored and isn't given twice.

Ads

The game shows ads only when you choose to watch one for a reward. Ads come from Google AdMob, which may use your phone's advertising ID and information about your device to show and measure ads. Where the law requires it, such as in the European Economic Area and the UK, the game asks for your consent first using Google's consent tool, and you can change your choice any time in Settings, Privacy, Ad privacy choices. Google's use of data is described in its policy for partner apps. You can also reset or limit your advertising ID in your phone's settings.

Who handles data for us

• Supabase hosts our server, where play data, error reports and purchase records are stored.
• Google (AdMob) provides the ads.
• Apple and Google handle purchases and confirm them for us.
• Unity makes the game engine and the purchase system the game uses, which may collect technical data as described in Unity's privacy policy.

We don't sell your data, and we don't share it with anyone else.

How long we keep it

Detailed play data is deleted after 30 days. Other play data and error reports are kept for up to 12 months. Purchase records are kept for as long as you might need to restore a purchase.

Deleting your data

In the game, go to Settings, Privacy and tap Delete my data twice. This deletes everything our server holds for your phone (play data, error reports and purchase records), gives your phone a new random ID and switches sharing off. Your town stays on your phone. Purchases you've made remain with the App Store or Google Play and can still be restored.

You can also email us at [email protected] and we'll delete it for you; to find your data, we may ask for a recent purchase or the date you last played.

Children

Little Horizons isn't directed at children under 13, and we don't knowingly collect data from them. If you believe a child has shared data with us, email us and we'll delete it.

Your rights

Depending on where you live, you may have the right to see, correct, delete or move the data we hold about you, or to object to how we use it. Email us to ask; we'll answer within 30 days. You can also complain to your local data protection authority.

Changes and contact

If we change this policy, we'll update the date at the top and, for important changes, tell you in the game. Questions are welcome at [email protected].